Awareness and conversions for the RSE Italia experience.
Summary Cooltura partnered with RSE Italia to create an Adv. campaign around their main service, experience driving a luxury sport car on some of the Italy’s biggest racing circuits.

The aim was to create a native campaign that would emphasise how easy it is to book the experience and how it looks like, to encourage the audience to want to book it for themselves or for their loved ones.

Cooltura worked on the Creative strategy, Talent Selection & Management, Content Creation and Post-production editing.

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