Creativity
that drives
culture.
Be the creator
30
Cooltura*
[KEWL-TUR-AH] Noun
We help brands to win the hearts of all generations *
CREATIVITY THAT DRIVES SUCCESS
Marni
The Unseen Show: A Unique Runway
Captured from a fresh, unseen perspective, the Marni FW25 at Milan Fashion Week pushed the boundaries of creativity. Using a mix of camera, iPhone, and GoPro, unexpected POVs revealed moments never seen before: a unique angle of the runway, models drawing with light to craft, guests interacting with a camera mounted on a tray, bringing a raw, playful vibe to the BTS experience.
Levi's
Effortless Cool and Fluid Visuals
Levi’s Linen+ Denim collection takes over the city in Cooltura’s CGI-powered vision. Dynamic billboards showcase the lightweight blend of linen-infused denim, with textures coming alive in smooth visuals and fabrics rippling like heatwaves against stylized European street scenes. This summer essential reimagines effortless cool, showcasing a heatproof attitude from unique urban perspectives where denim meets linen, turning the city into a runway.
Nivea
Keep It Cool: Soft Summer Vibes
For NIVEA Soft and the new NIVEA Soft Daily UV, Cooltura launched a TikTok-native campaign all about keeping it fresh. With 8 creators and a “Keep It Cool” mindset, the content blended light textures, daily rituals, and authentic summer energy. Creative strategy, talent, and edits came together to celebrate soft skin and simple self-care: cool, without trying.
Leapmotor
Design in Rhythm
A new visual rhythm takes shape with Leapmotor T03. This fast-paced, detail-driven video dives into the car’s sleek exterior through a series of dynamic close-ups and fluid pans. Every curve, contour, and refined element is revealed like beats in a track: sharp, smooth, deliberate. The edit pulses with energy, turning the T03’s silhouette into a visual melody. A cinematic ode to motion and design, where every frame highlights the car’s quiet allure and confident attitude.
hu Openair
A Travel Initiative for the Community, from the Community
hu openair joins Cooltura in a bottom-up travel campaign shaped entirely by the community. From TikTok Q&As to real-world testing, three creators transformed their followers’ suggestions into the first travel itineraries built by the community for the community, and into Italy’s first TikTok-native podcast, delivering practical solutions to booking stress through a creative, integrated, cross-platform storytelling approach.
CREATIVITY THAT DRIVES SUCCESS
Marni
The Unseen Show: A Unique Runway
Captured from a fresh, unseen perspective, the Marni FW25 at Milan Fashion Week pushed the boundaries of creativity. Using a mix of camera, iPhone, and GoPro, unexpected POVs revealed moments never seen before: a unique angle of the runway, models drawing with light to craft, guests interacting with a camera mounted on a tray, bringing a raw, playful vibe to the BTS experience.
Levi's
Effortless Cool and Fluid Visuals
Levi’s Linen+ Denim collection takes over the city in Cooltura’s CGI-powered vision. Dynamic billboards showcase the lightweight blend of linen-infused denim, with textures coming alive in smooth visuals and fabrics rippling like heatwaves against stylized European street scenes. This summer essential reimagines effortless cool, showcasing a heatproof attitude from unique urban perspectives where denim meets linen, turning the city into a runway.
Nivea
Keep It Cool: Soft Summer Vibes
For NIVEA Soft and the new NIVEA Soft Daily UV, Cooltura launched a TikTok-native campaign all about keeping it fresh. With 8 creators and a “Keep It Cool” mindset, the content blended light textures, daily rituals, and authentic summer energy. Creative strategy, talent, and edits came together to celebrate soft skin and simple self-care: cool, without trying.
Leapmotor
Design in Rhythm
A new visual rhythm takes shape with Leapmotor T03. This fast-paced, detail-driven video dives into the car’s sleek exterior through a series of dynamic close-ups and fluid pans. Every curve, contour, and refined element is revealed like beats in a track: sharp, smooth, deliberate. The edit pulses with energy, turning the T03’s silhouette into a visual melody. A cinematic ode to motion and design, where every frame highlights the car’s quiet allure and confident attitude.
hu Openair
A Travel Initiative for the Community, from the Community
hu openair joins Cooltura in a bottom-up travel campaign shaped entirely by the community. From TikTok Q&As to real-world testing, three creators transformed their followers’ suggestions into the first travel itineraries built by the community for the community, and into Italy’s first TikTok-native podcast, delivering practical solutions to booking stress through a creative, integrated, cross-platform storytelling approach.
Marni
The Unseen Show: A Unique Runway
Captured from a fresh, unseen perspective, the Marni FW25 at Milan Fashion Week pushed the boundaries of creativity. Using a mix of camera, iPhone, and GoPro, unexpected POVs revealed moments never seen before: a unique angle of the runway, models drawing with light to craft, guests interacting with a camera mounted on a tray, bringing a raw, playful vibe to the BTS experience.
Levi's
Effortless Cool and Fluid Visuals
Levi’s Linen+ Denim collection takes over the city in Cooltura’s CGI-powered vision. Dynamic billboards showcase the lightweight blend of linen-infused denim, with textures coming alive in smooth visuals and fabrics rippling like heatwaves against stylized European street scenes. This summer essential reimagines effortless cool, showcasing a heatproof attitude from unique urban perspectives where denim meets linen, turning the city into a runway.
Nivea
Keep It Cool: Soft Summer Vibes
For NIVEA Soft and the new NIVEA Soft Daily UV, Cooltura launched a TikTok-native campaign all about keeping it fresh. With 8 creators and a “Keep It Cool” mindset, the content blended light textures, daily rituals, and authentic summer energy. Creative strategy, talent, and edits came together to celebrate soft skin and simple self-care: cool, without trying.
Leapmotor
Design in Rhythm
A new visual rhythm takes shape with Leapmotor T03. This fast-paced, detail-driven video dives into the car’s sleek exterior through a series of dynamic close-ups and fluid pans. Every curve, contour, and refined element is revealed like beats in a track: sharp, smooth, deliberate. The edit pulses with energy, turning the T03’s silhouette into a visual melody. A cinematic ode to motion and design, where every frame highlights the car’s quiet allure and confident attitude.
hu Openair
A Travel Initiative for the Community, from the Community
hu openair joins Cooltura in a bottom-up travel campaign shaped entirely by the community. From TikTok Q&As to real-world testing, three creators transformed their followers’ suggestions into the first travel itineraries built by the community for the community, and into Italy’s first TikTok-native podcast, delivering practical solutions to booking stress through a creative, integrated, cross-platform storytelling approach.